AGV helmets and Dainese clothing continue to make motorcycling history on the track and on the road - in exceptional safety, comfort and style. The copy and concepts that communicate their innovative and technologically advanced solutions need to combine precise technical clarity with a no-nonsense style that conveys the unmistakable passion of a true enthusiast. It’s a challenge and I love it! It’s also great fun to work with true bikers as an enthusiast myself for over 48 years.

Brand and Communications Consultant

Branding • Creative Concepts & Strategy • Copywriting 

• Creative Direction • Speechwriting